THE DIGITAL AGENCY FOR HOTELIERS

Digital marketing that’s
tailored for hotels, designed to drive
customers direct

Website Design

CUSTOM-BUILT WEBSITES, DESIGNED TO CONVERT

Using our 7-step approach to website design, we created a custom-made site that was reflective of the product and communicated the benefits of booking direct.

1. Conceptualisation: A round table brainstorm to discuss ideas and provide steer for the design.

2. Building: Once concepts are approved, our web dev team go to work to build the flat designs into a functional website.

3. Content Population: Once the frame of the site is in place, copy and images are uploaded.

4. Amends & Tweaks: A bit of back-and-forth to ensure we create the website just the way the client wants it.

5. Technical Checking: A rigorous on-site SEO and technical checklist is carried out.

6. Sign off / Set live: Once everyone's happy, we move the website files from staging platform onto the client’s live domain.

7. Security / Web Performance: Once the site is live we can secure the website (SSL) and ensure that it's loading in under three seconds on all devices.

Website Conversion

USING DATA TO TURN LOOKERS INTO BOOKERS

On average 45% of web users bounce straight off hotel websites, often for fickle reasons like a slow-loading homepage or an image that didn’t quite meet their expectations. Conversion rate optimisation (CRO) is about simultaneously testing different versions of the same site to find a winning formula that converts more lookers to bookers.

Wedding Strategy

WE SELL THE SHOWAROUND, NOT THE WEDDING

Our award-winning approach, The Wedding Method® focuses on ‘selling’ the viewing appointment, not the wedding. Paid search, personalised handwritten notes and video interviews all work as part of one system to attract lucrative wedding enquiries into your hotel.

Reputation Management

KEEP THE BAD REVIEWS OFF TRIPADVISOR

Our own clever software, Review Filter keeps the bad reviews off TripAdvisor. Sounds far fetched but it really is incredibly effective at encouraging disgruntled guests to keep their negative feedback offline, whilst actively persuading happy customers to post to review websites like TripAdvisor.

Social Media

Video content creation, data-driven engagement

Firstly our strategy team works with you to find the right content pillars and USPs for your hotel to promote. Secondly, our photography and videography teams visit the hotel to create stunning, original content that stands out. Finally, we bring it all together with a content plan that works across the major channels, serving to engage and grow your audience.

Have a digital project in mind?

It always starts with a scheduled discovery chat. 

You’ll get a feel for who we are and how we work, And we’ll fire lots of questions over to understand how (and if) we can help bring your plans to life.

Let’s talk.
Drop us an email or call us for a chat.

Adam Hamadache, Founder & CEO
Adam Hamadache
Founder & CEO
+44 (0) 7973 145 156
adam@dhm.agency
Amy Brown, Account Director
Amy Brown
Account Director
+44 (0) 7870 500 345
amy@dhm.agency
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